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Case Studies

Work we're proud to show

A selection of representative engagements across our core verticals. Metrics reflect individual client outcomes over the stated periods; results are not typical and vary by industry, budget, and competition.

Featured Result

1,355% conversion rate increase in the first 30 days

A Florida family law practice came to us with steady traffic but a landing experience that wasn't converting. Within the first 30 days we increased clicks by 20%, improved conversion rate by 1,355%, and drove higher-quality leads by rebuilding the landing page around a single clear action and restructuring campaigns around high-intent search terms.

Clicks+20%
Conv. Rate+1,355%
Timeframe30 days

Individual client outcome. Results are not typical.

Analytics dashboard showing campaign performance
Solar Panel Marketing

Regional solar installer, Southwest

Situation: Rising cost-per-lead from broad-targeted campaigns and a slow, generic landing page.

What we did: Rebuilt keyword structure around high-intent local searches, launched dedicated per-city landing pages, and added lead qualification questions.

Cost / Lead-27%
Lead Quality+18%
Period90 days
B2B marketing team reviewing strategy in a meeting
B2B Marketing

SaaS platform, mid-market

Situation: Demo requests stalled despite consistent ad spend across search and LinkedIn.

What we did: Refocused budget on bottom-funnel keywords, built a comparison-style landing page, and aligned messaging by funnel stage.

Demo Requests+41%
Cost / Demo-19%
Period2 quarters
Modern desk with marketing analytics on screen
Health & Beauty

DTC skincare brand

Situation: Strong social engagement but weak conversion from paid traffic to first purchase.

What we did: Built offer-specific landing pages with clear claims substantiation, tightened audience segments, and set up structured creative testing.

Conv. Rate+34%
ROAS+22%
Period60 days
Team collaborating on a local marketing campaign
Home Services

Plumbing & HVAC company, Gulf Coast

Situation: Seasonal demand swings and heavy competition on emergency-service keywords.

What we did: Split campaigns by service line, added call tracking, and scheduled budgets around demand patterns.

Booked Calls+29%
Wasted Spend-24%
Period6 months

Case studies are representative client engagements. Metrics reflect specific accounts over the stated periods and should not be read as promised or typical outcomes. We do not guarantee specific results or ad placements.

Blue Nova Media is a digital advertising agency based in Irvine, CA. Advertising performance depends on multiple factors including platform policies, competition, creative quality, and budget. We do not guarantee specific results or ad approvals.